comme
comme is the first Japanese health & wellness coaching studio where aims to graduate lessons based on personal training. comme offers the original method that focuses on forming habits that each customer can train and manage their meal and resting after the graduation.
Goal & Objectives
01
Creating a brand strategy for new personal gym
02
Website development based on brand design
03
Creating comfortable and relaxing images to overturn existing powerful impression of the gym industry
Idea & Key insight
01
ブランドスプリントによるブランドの主義・アイデオロジーの形式知化
02
コンセプトを感じる総合的なブランドイメージの訴求
03
ジム業界の既存イメージを覆す、自然体で居心地の良い空間の訴求
Information
Kentaro Kanayama
Strategic Planner
Ryosuke Tomita
Art Director
Ai Ushijima
Project Manager
Mitsugu Takahashi
Web Developer
Kenji Takahashi
Photographer
Yansu Kim
Videographer
Shino Itoi
Stylist
Mika Iwata
Hair & Make up
